The Story Behind The Vedics Line.
"In creating the Vedics line, my intention has always been to create nature-intelligent formulas that go beyond what’s inside the bottle and transcend into rituals of healing and self-care. My passion has always been to help people to go organic, natural, and live a chemical free life. I have always had a deep-seated interest for herbs and their mechanism of action on the human body. Also, Vedics was born to add value to my clients. I decided to devote myself to Ayurveda, as a way to fulfill my life’s purpose and give people the tools they need to stay healthy, balanced, and happy every day of their lives. Through my years of experience in Ayurveda and pharmacology, I found that Ayurvedic care needs more attention from different qualified professionals and decided to begin creating my own line. I still continue to curate all formulations myself, incorporating my knowledge of Ayurveda and pharmacology Ayush Wave products are not only pure, but also effective, working to heal, boost health and provide wellness support."
My Journey in wellness industry started after completion of Bachelor in Ayurvedic Medicine. My attention and curiosity towards the mechanical action of the herbal ingredients drove me towards pharmacology. Pursuing a Masters programme in conventional pharmacology was not possible in India. So, I ended up migrating to London where I completed my pharmacology masters and a fellowship in Human Genetics, Bioinformatics, and life sciences. Marriage bought me to The United States. Soon after my immigration, I noticed the need for Ayurvedic professionals and pure Ayurveda based wellness products. So, I decided to start Ayush Wave 2014. Through the continued support from public, clients, and family I am able to bring my dream into reality.
-Shwetha Reddy